Demographics & Statistics

The City of Fitchburg is part of the Madison Metropolitan Statistical Area (MSA) which is made up of  residents.  Our boundaries stretch thirty-five square miles.  We incorporated into a City in 1983, so we are still in our teenage years when it comes to growth and development.  As we move into the next several decades, we continued to embrace our past heritage as a farming community by environmentally conscious, sustainable planning and controlled development as defined by our comprehensive plan.

Fitchburg demographics show that our residents are young, highly educated and diverse. Our population growth was twenty-four percent from 2000 to 2010 census compared to Dane County of fourteen percent. Fitchburg's population estimate for January 1, 2013 was 25,465 residents.  We have prepared a Fitchburg Trade Ring for one, five and ten miles to share both our workforce potential and our resident buying power. Additional workforce information is available by industry at the State of Wisconsin Department of Workforce Development or at the US Census Bureau

The City of Fitchburg recently completed an 18 month economic development strategic plan along with a marketing and branding initiative.  The initiative called, "Forward Fitchburg" resulted in an economic development strategic plan and marketing and brand architecture for the City of Fitchburg.  This was a collaborative project with the Fitchburg Chamber Visitor and Business Bureau.  Based on the information from the study,  Our targeted industry clusters were validated: agriculture, bio-science, information technology, medical instrumentation and advanced manufacturing.  It was determined that Fitchburg is also positioned to accommodate corporate and regional headquarters and back office operations along with local and regional distribution opportunities.  

Major Employers

Company Name Fitchburg Employees
Sub-Zero Group Inc.
Promega Corp. (Includes Terso, BTCI & Fitchburg Research Assoc) 920
Agrace HospiceCare Inc. 556 (FT/PT)
Placon Corporation 480
Super Target 450 (FT/PT)
Thermo Fisher Scientific 430
Hy-Vee Inc
Certco Inc
CDW 261
City of Fitchburg 260 (FT/PT)
Tri-North Builders 250 (FT/PT)
Oakhill Correctional Facilities
General Beverage Sales Co
Wingra Stone Co. / Redi-Mix, Inc. 200
Saris Cycling Group 167
WI Department of Natural Resources 165
Verona School District (Savanna Oaks / Stoner Prairie Schools) 141
Gordon Flesch Company 131
Per Mar Security Service 128 FT 2 PT
Bruker AXS 128
 Phoenix LLC  110
Realtime Utility Engineers
iHeart Media
Pick 'n Save
90 (FT/PT)
Group Health Cooperative (GHC) 89
Wisconsin Dialysis
Park Bank 75
Stark Company Realtors 74